Principles


Here are some principles of technical writing we have learnt over the years, to which we strive to adhere. The examples show the application of each principle.

Accuracy
Get the facts right, then write accurately.
Clarity
Explain the topic clearly, paying particular attention to any vocabulary specific to the topic.
Brevity
The more words, the less meaning, and how does that profit anyone?
Standards
Define and publish standards for page layout, character formatting, terms, spelling, syntax and everything else that affects document quality. Adhere to all corporate standards for colours, logos and fonts.
Consistency
Apply all standards consistently.
Example 1, standard syntax defined as: Click the button to open/close the window.
Right Click the OK button to open the BigApp window.
Wrong When you hit the OK button the BigApp screen displays.
Clicking Ok invokes the BigApp window.
The BigApp window is shown after you click OK.
Example 2, character formatting standard for menu names defined as case sensitive bold.
Right Select Set Threshold from the Alarm menu.
Wrong Select Set threshold from the Alarm menu.
Select Set threshold from the Alarm menu.
Objectivity
Do not personify a product.
Right The scanner resolution is automatically set to match the target frequency.
Wrong BigApp automatically sets the scanner resolution to match the target frequency.
Correspondence
Use exactly the same text to describe a screen feature or example.
Example 1, window titled BigApp Data Window.
Right Close the BigApp Data Window.
Wrong Close the BigApp data window.
Close the data window.
Example 2, field displays Brian Smith.
Right Type your name, e.g. Brian Smith
Wrong Type your name, e.g. Sue Jones
Type your <Firstname Lastname>
Examples
Use consistent, relevant examples to explain your subject, using the same details throughout the text where possible. If a document describes how to create, edit, and delete a customer record, describe these procedures in the order in which they are normally performed, using the same customer details in each case.
Active Voice
Use the active voice when writing instructions. Do not use the passive or conditional voice.
Right Click the OK button to open the BigApp Data window.
Wrong Clicking the OK button opens the BigApp Data window.
If you click the OK button the BigApp Data window opens.
Chunking
Group related information using subheadings, lists and tables. Break up long blocks of text, especially in on-line documents.
White Space
Use enough white space to separate page elements without overly limiting the amount of information that can be displayed on a page. Very large margins, indents and heading spacings just waste useful space and can increase printing costs.